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01

PayPal Credit
Art direction, digital marketing

Finding new ways to showcase
an established brand

PayPal

PayPal Credit offers a new way to pay with the PayPal service it’s customers already know and trust.

Description

PayPal’s established branding provided the challenge and opportunity to find new visual methods of communicating with their customers while representing the brand standards. During my time with the brand I created assets that went on to introduce a major new product release, as well as producing smaller projects that helped reinforce existing products.

Deliverables

Photography, email campaigns, banners, iconography and more

Date

Summer 2016 – Winter 2017

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02

Rockside Music
Web design, print materials

Creating a striking new look that
stands out for prospective students

RocksideMusic

Rockside Music provides students with a unique, performance-based approach to learning and developing as musicians.

Description

In effort to stand apart and make an impression on prospective students, Rockside needed a web presence that showed that they were different from other, more traditional music schools.  The energy and anticipation of stepping on stage and performing inspired a look that is focused, rhythmic, and exciting.

Deliverables

Website design, business cards, event posters

Date

Fall 2018

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03

Sapporo Premium Beer
Art direction, social media

Bold new perspectives for
a brew rich in history

Sapporo

Sapporo Premium Beer is Japan’s oldest brand of beer. This legendary brew dates all the way back to 1876 and made its way to America in 1964.

Description

During my work with Sapporo I strived to push the brand towards more impactful methods of visual communication. I brought their social presence to the next level by introducing carefully composed lifestyle imagery to the forefront alongside beauty shots that explore the product in strikingly new ways.

Deliverables

Key art and print materials, photography, social media

Date

Summer 2016 – Winter 2017

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04

Severed Creations
Web design

Creating a canvas that remains as effective
as the one the art was intended for

SeveredCreations@2x

Severed Creations is the home to Severin Amselfürst, a talented artist and creator of the comics MONOAMINE, Blood Coffee and more.

Description

Still a work in progress, but starting out on the right foot. This website design takes inspiration from the commissioning artist and the medium. Inking and linework are standard practice for illustrators; this design was built to accent the beauty of thin, purposeful lines.

Deliverables

Website design

Date

Fall 2018

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05

Various Brands
Print ads and promotional key art

Visual explorations geared towards
launching products, promotions, and ideas

jwbrobst

A sample of print ads and visuals I’ve executed for different brands to help promote product releases, sweepstakes, and more.

Description

When promoting your brand’s latest endeavors, you need to stand out in order to captivate consumers. A proper call to action needs a visual hook that is both a natural extension of your brand and, in some cases, taking a step that’s just outside of what your customers are used to.

Deliverables

Print ads and key visuals for product promotion

Date

Spring 2016 – Winter 2017

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06

Various brands
Logo and identity design

Giving not only a face, but also a voice
to your new or existing brand.